Get Found.
Get Booked.
Get Glossed Over.
Let's Get the Ball Rolling!
Marketing probably wasn’t part of your beauty school curriculum. That’s okay—it’s ours.
We help hairstylists, estheticians, and independent beauty pros show up online like they do in the chair. No guesswork. No endless content grind. Just more of the right people finding you, trusting you, and booking you.
Whether you’re in North Loop, Uptown, or across the river, we make it easy (and affordable) to stay booked—so you can stay sane.
Helping Minneapolis beauty pros fill their chairs, save hours on marketing, and look as polished online as they do IRL
Fabulous!
Let me guess…
Here's what you'll get with Glossed Over:
➔ You're amazing at what you do, but your IG page isn’t bringing in new clients.
➔ You’re relying on referrals, but it's starting to feel… risky.
➔ You want to look polished online—but without becoming a full-time content creator.
➔ A marketing strategy built for your business and your neighborhood.
➔ Booking automations that give you back hours each week.
➔ Google & Instagram optimization so you actually show up when locals search.
➔ Branding that feels like you and attracts dream clients without draining your wallet.
Here's what you'll get with Glossed Over:
➔
“It finally feels like my business matches the quality of my work.”
-Hopefully you, soon 😘
Who’s Making You Look This Good?
Hi, I’m Sara—your beauty business’s new secret weapon.
I started Glossed Over because I was tired of seeing insanely talented stylists hidden in Instagram’s witness protection program. I’m a Minnesota girl who knows her way around both a balayage appointment and a marketing funnel, and I believe you deserve a steady stream of dream clients without becoming a full-time content creator.
Think of me as your behind-the-scenes hype woman, making sure your business is just as stunning online as the work you do in the chair. And yes… I will absolutely stalk your competitors’ IGs (for research, of course).
FAQ:
Who is Glossed Over for?
Independent hairstylists, estheticians, and beauty pros who want to get noticed online without becoming a full-time content creator. If you’re amazing at your craft but your marketing feels… meh, that’s where I come in.
Do I have to be in Minneapolis to work with you?
Yes. For now, I’m keeping things local. Glossed Over is built for Minneapolis–St. Paul beauty pros who want more clients right here in the Twin Cities. I know the neighborhoods, the trends, and how to make you pop in local searches so the right people find you first.
Will this take a lot of my time?
Not really. My goal is to set things up so they’re easy to maintain—think less “daily social grind” and more “small tweaks that make a big difference.”
How much does it cost?
I keep pricing realistic and affordable because I know the beauty business is all about balancing expenses. It’s designed to be an investment that makes sense even if you’re just starting out.
I’m not great with tech… is that a problem?
Nope. I’ll guide you through everything step-by-step (or handle it for you when I can). No complicated jargon, no overwhelming dashboards—just simple, clear next steps.
What if I don’t see results right away?
Marketing is a little like growing out a bad haircut—it takes a bit of time, but the payoff is worth it. I’ll keep you focused on the steps that build momentum instead of chasing shiny objects.
You've already scrolled this far…
Might as well make it official ;)
Save my seat!